Demographics & Audiences: Winteg○S𝐩γ
Customer Profile

Customer Age

• Age Range: Buyers range from 27 to 65 years old.
• Average Age: 29 years old.
• Age Distribution: Approximately 75% of customers are aged between 27 and 50.

Customer Gender

• Gender: Winteg○S𝐩γ
  appeals to both genders equally.

Customer Location

• Primary Markets:

  • USA: 78% of buyers are from the United States.
  • Canada, United Kingdom, Australia, and New Zealand: 21% of buyers are from these countries.

• Additional Target Markets:

  • All European Countries
  • Ireland
  • Singapore
  • Hong Kong
  • The Netherlands
  • Belgium
  • Denmark
  • Norway
  • Sweden
  • Finland
  • Iceland
  • Germany
  • Switzerland
  • Greece
  • Malta
  • Israel
  • United Arab Emirates
  • Qatar

• Conversion Insights:

  • Australia and Canada have the highest overall conversion rates, slightly ahead of the USA and UK.

• Exclusion Recommendations:

  • Africa: Exclude all countries except South Africa.
  • South Asia: Exclude India, Pakistan, Bangladesh, and Sri Lanka.
  • Southeast Asia: Exclude the Philippines, Indonesia, Vietnam, Thailand, Cambodia, Laos, and Myanmar.
  • Note: Traffic from the excluded regions has historically low conversion rates.

Customer Device

• Device Usage:

  • Mobile & Desktop: Both convert at similar rates.
  • Tablet: Accounts for approximately 5% of total visitors but has slightly lower conversion rates.

• Device Targeting: We do not recommend targeting by device as our sales funnel is optimized for all devices.

Customer Intent Targeting(These targeting are more likely to buy ,you can use them on ads such as facebook ad and Google ads):

• Tracking Cheating Partners: 70%
• Private Investigation: 20%
• Parental Control (Parents): 5%
• Employers: 5%
• Other Uses: 2

Income Level & Socioeconomic Status

• Income Range: Target middle to upper-income individuals who can afford premium software.
• Socioeconomic Class: Focus on middle-class to affluent demographics.

Psychographics

• Behavioral Traits: Security-conscious, technology-savvy, value privacy.
• Lifestyle: Busy professionals, frequent travelers, high digital engagement.

Occupation

• Job Titles: Business owners, IT professionals, managers, legal professionals, private investigators, parents, HR managers.

Marital Status

• Focus: Married individuals, those in committed relationships, recently divorced.

Country Segmentation

• Emerging Markets: Consider adding Brazil, Mexico, and South Korea.
• Regional Variations: Customize messaging for each region (e.g., privacy concerns in Europe, family safety in North America).

Education Level

• Educational Background: Target those with at least a college degree, particularly in tech-related fields.

Facebook Ad targeting Options.

When setting up Facebook ads to target clients interested in tracking a cheating spouse, parental control, or private investigation, you can use the following interest options:

Age:

• Tracking Cheating Spouse ad: 25-55 years old.(Target: Married individuals, those in committed relationships, recently divorced.)
• Parental Control ad: 30-50 years old.
• Private Investigation ad: 30-60 years old.